It all began with a simple striped dress. Emily Berlach was sitting at her kitchen table in her Central Coast home sending emails all over the world while covered in Weet-Bix crumbs from her three young children, when bam! Her homegrown label Bohemian Traders started to take off. She admits it all began as somewhat of an

Up and down the Coast, there is no shortage of niche shops selling beautiful beachy bits and bobs, and hot homewares  which can transform anyone and any home into a coastal chic haven. Taking Central Coast shopping to the next level, the latest batch of boutiques combine a striking mix of coastal style, handcrafted goods, vintage

Central Coast designer Weave Dibden Neck unveiled her latest collection at Central Coast Fashion Week (CCFW) and we kinda want one of everything. From floaty floral frocks to delicate dresses, eye-popping party tops and glitzy gold skirts and shirts, there is something for everyone in the By Weave winter collection. The designs are trademark Weave – fun, fabulous

While the Coast is famous for many things – beaches, pelicans, oysters, to name just a few – fashion hasn’t always been at the forefront. But as the region is becoming increasingly chic, so too is the local style scene. With a diverse collection of people calling the Coast home, the coastal lifestyle has its

If you’ve always wanted to sit front row at a fashion show – now is your chance. Central Coast Fashion Week (CCFW) is returning to the Coast later this month with a week of fabulous fashion, fun and food… And you’re invited. Get out your diaries, here are the must-attend events for CCFW 2018… Friday May

A new generation of hip Coasties has taken over Long Jetty’s main strip, injecting their on-trend sense of style into the run-down lakeside suburb. It’s a long overdue dose of love for a suburb that recently celebrated a big milestone – 100 years since the long jetty it’s named after was built. The tiny community of Long

Ahhh summer. Our favourite season. The sweet scent of sunscreen and frangipani in the air, toes perpetually coated in sand, skin salty and fresh. To ensure your summer gets off to a sizzling start we’ve collected the best beauty and style tips from a tribe of chic Coasties who are totes in the know about what’s

Terrigal mum and daughter duo Sam and Jordi Woods from image and style consultancy VibrantConcepts have been transforming the lives of celebrities, corporate groups and everyday Coasties for the past 15 years and now they’re here to style Coastal Chic followers. Specialising in colour coding, body shape analysis, illusion dressing, fashion forecasting and personal shopping, Sam and Jordi relish the art of translating the “runway to real

Gosford’s busy homemaker hub has a chic, new bedfellow with a crafty cabinetmaker setting up his first shop on the Coast. Loughlin Furniture Designs opened a few weeks ago and is already luring Coasties with an eye for style. Having plied his trade for 10 years, using the internet and markets to get the word out,